Thursday 22 June 2017

What I Have Learnt From Mapping Trailers

A title sequence is a scene or sequence of scenes usually shown at the beginning of a film, it shows the names of the key production and cast members. A trailer is an advertisement for the film that shows the best parts but does not give away the plot or ending. I analysed the trailer of Captain America Civil War, Pirates of the Caribbean 5 and Despicable Me 3.

Captain America Civil War trailer has the least amount of credits. The Marvel ident appeared after 19 seconds, then the release date at 1:30, title of the film at 2:11, release date again; viewing platforms and Facebook link at 2:21 and finally get tickets now at 2:23.

Pirates of the Caribbean 5 trailer has 7 credits. The Disney ident appeared after 40 seconds, then Jerry Bruckheimer Films at 44 seconds, This Memorial Day at 1:27, the final adventure at 1:51, Begins at 1:57, Release date, hashtag and viewing platforms at 2:22 and the remaining credits at 2:23. The title of the film does not actually appear in the trailer which tells us that the film is so well known to the audience that the film title does not even need to be seen.

Despicable Me 3 trailer has 8 credits. Steve Carrel is Gru at 0:09, Universal ident at 0:14, Illumination entertainment at 0:16, Trey Parker is Balthazar Bratt at 0:22, From Illumination entertainment at 1:16, Despicable Me 3 at 1:55, Actors names, Steve Carell, Kristen Wiig and Trey Parker at 1:58 and summer at 2:29.

After mapping three trailers I now know that there are fewer credits that appear then I first thought.

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Evaluation Question 4